SEO Or PPC Which is Better

SEO or PPC, it’s a million dollar question which is better PPC or SEO. Both methods are different and have their own relevancy but I personally believe that SEO is BEST
I give some reasons

SEO is Cost Effective: More than 80% of Internet users don’t have the intention of purchasing any product or service when using search engines. Then why should one pay money for clicking their ads?

Long term positioning
One of the great benefit of search engine optimization is that Once a website is promoted through seo, it should stay on the Positioned rank for long time. On the other hand results through PPC (Pay Per Click). Varies according to the biding on the keywords. If someone has bid more for a keyword his result will appear first.

Cross-Browser Compatibility
SEO is not restricted to a particular search engine, Like PPC. its optimized in all the search engines, while PPC is restricted if you choose ad word you are is the list of sponsor listing of Google only, not in all the search engines.

Measurable results
The best thing about seo is that you can quantify the results of seo. By search engines results, visitor conversion and the other factors while it is not possible to know which click was valid or invalid.